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Yes and no. Instagram lets you see who views your Highlights, but only within 48 hours of the original Story’s posting—not when you add it to Highlights. After that, the viewer list is gone. So, how can you still track Instagram Highlights viewers? Let’s take a closer look.
Instagram is arguably the most popular social media platform where people love to share their life’s moments via photos, videos, stories, carousels, and different types of content.
Among its many features, Instagram Highlights stand out as a way to permanently showcase your favorite stories on your profile.
But one question continues to intrigue Instagram users: Can you see who views your Instagram Highlights?
This comprehensive guide will answer all your questions about Instagram Highlights viewers, providing clarity on what you can and cannot see when it comes to your highlight views.
Instagram Highlights are collections of your Instagram Stories that you choose to feature permanently on your profile. Unlike regular Instagram Stories that disappear after 24 hours, Highlights remain visible until you actively delete them.
Highlights serve several purposes for different types of accounts:
Each Highlight appears as a circle below your bio on your profile page, creating an organized, visually appealing way to categorize and present your best Stories content.
Here’s an example of Instagram Highlights and stories in them:
Now that you are familiar with the basics of Instagram Highlights, let’s come to the primary topic of this discussion:
The answer isn’t as straightforward as many users hope.
Here’s what you need to know:
You can see who viewed your Instagram Highlights, but only within 48 hours from when the original Story was posted – not from when you added it to your Highlights.
This is a critical distinction that many Instagram users misunderstand. The view count and viewer list are tied to the original Story’s timeline, not to when you created the Highlight.
Within this 48-hour window, you can see:
Understanding these metrics is similar to how you would track your Instagram engagement rate for other content.
Instagram does not provide:
These limitations are important to understand when planning your Instagram marketing strategy.
The process to see who has viewed your Instagram Highlights is simple, whether you’re using the mobile app or accessing Instagram via desktop.
1. Open your Instagram profile and tap on the specific Highlight you want to check.
2. Once you’re inside the highlight, swipe up on the screen. Alternatively, you can tap the Activity option in the bottom left corner to see who viewed your Highlights.
3. This action will open a screen showing the complete list of accounts that viewed your Highlight within the last 48 hours.
1. Open your Instagram profile in a web browser and click on the Highlight of which you want to check the viewers list.
2. Look for “Seen by [number]” in the bottom left corner of the Story Highlights.
3. Click on this text to view the complete list of accounts that viewed your Highlight. Remember, this information is only available for the first 48 hours after posting the original Story.
Once the 48-hour window has passed, Instagram removes all viewer data. This is a deliberate design choice by Instagram, likely meant to:
No, there is no official way to see who viewed your Instagram Highlights after 48 hours. Despite what some third-party apps might claim, Instagram’s API restrictions prevent legitimate access to this data.
A word of caution: Be extremely wary of any third-party apps or services that claim to show you who viewed your Highlights after 48 hours. These apps often:
This is similar to how the Instagram shadowban works – Instagram doesn’t officially acknowledge certain features, and trying to circumvent them can lead to account issues.
If tracking views is important to you:
Related: 27 top social media analytics tools
This is perhaps one of the most common questions about Instagram Highlights: can people see when you view their highlights on Instagram? The answer follows the same rules as above:
Yes, people can see it when you view their Instagram Highlights, but only within 48 hours of posting the original story.
If you view someone’s Highlight that contains a Story posted more than 48 hours ago, they will not be able to see that you viewed it. This creates an interesting dynamic where browsing older Highlights is essentially “anonymous” viewing.
So, if you have ever wondered how to view someone’s Highlights on Instagram anonymously, you can do so if the story is achieved into the Highlights and is older than 48 hours, as Instagram doesn’t track views on Highlights. Keep in mind that views within the first 48 hours of posting the story won’t be anonymous.
Related: How to view Instagram Stories anonymously?
Understanding who can see your Highlights (and whose Highlights you can see) depends on privacy settings. Here’s what you need to know:
You can control who views your Instagram content by adjusting your privacy settings for Stories—and by extension, your Highlights.
When you hide your Stories from someone, any Highlights—whether created before or after applying the setting—will be hidden from them.
Here’s how!
1. Go to your Instagram profile and tap the three lines (hamburger menu) to open Settings.
2. Scroll down to the Who can see your content option and tap Hide story and live.
3. Under “Hide story from,” add accounts you want to block from viewing your Stories and Highlights
Remember: When you hide Stories from someone, they won’t be able to see your Highlights either, as Highlights are made up of Stories. These settings are part of maintaining appropriate social media privacy settings.
Here’s an example of an Instagram profile displaying Highlights to the user before being added to the “Hide story” list, and no Highlights visible after they have been restricted.
Several misconceptions circulate about Instagram Highlights views. Let’s debunk the most common ones:
Reality: No amount of tapping, swiping, or other gestures will reveal additional viewers beyond what Instagram officially shows in the first 48 hours.
Reality: The order of viewers is based on recency of viewing, not on how frequently someone visits your profile. Understanding this helps when analyzing your Instagram reach.
Reality: Due to Instagram’s API restrictions, no third-party app can legitimately access your Highlight viewer data after the 48-hour window.
Reality: Unlike Snapchat, Instagram does not notify users when someone takes a screenshot of their Stories or Highlights.
Related: Does Instagram notify when you screenshot a story, post, DM, or Vanish mode?
Reality: Instagram only shows if someone viewed your Highlight within the 48-hour window of posting the story, not how many times they viewed it. This differs from Instagram reel analytics which provide more detailed insights.
Instagram Highlights are a powerful feature for showcasing your best Stories content and creating a curated experience for profile visitors.
While Instagram provides limited viewer analytics (only within the first 48 hours of posting the original Story), the feature still offers significant value for personal expression and brand building.
Remember, while it’s natural to be curious about who’s viewing your content, the quality of engagement often matters more than the quantity of views. Focus on creating meaningful connections through your Instagram presence, and the right audience will find and appreciate your Highlights.
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Get Started for FREEInstagram Highlights remain on your profile indefinitely until you manually delete them.
No, Instagram only shows if someone viewed your Highlight, not how many times they viewed it.
Yes, you can add a single Story to as many different Highlights as you wish.
There is no official limit to the number of Highlights you can have on your profile. However, users may need to scroll horizontally to see all Highlights if you have many.
No, if you add a Story to a Highlight after its initial 48-hour viewing period has passed, you won’t be able to see who viewed it in the Highlight.
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